When your business wants to run an outdoor branding campaign in Gauteng, Brand IQ is your first choice! We offer a variety of outdoor branding and advertising locations for you to take advantage of. We can also assist with conventional and digital billboards to serve as a medium to get your brand out there and introduce your brand to a large audience. Today, we discuss the possibilities and benefits of outdoor branding and advertising, and the benefits of expanding your reach in your area.
The Power of a Brand
Statistics reveal that outdoor branding and advertising ads are seemingly more memorable when the brand is clearly visible on the advertisement. On top of that, large worldwide brands have already proven that people will buy into their brand if they believe in the products/services rendered by that specific business. Branded clothes are the ideal example of people representing their favourite brands – whether it is a clothing brand or their favourite sports team. In the end, the power of a brand is undeniable and should be taken seriously when considering outdoor branding and advertising.
A Unique and Solitary Location
When it comes to outdoor branding and advertising, your ads will not form part of a plethora of ads being thrown at you all at once, which would be the case with online, radio, and print media advertising. Outdoor signage locations and billboards create a unique and solitary advertising space where you can capture an audience, expand the reach of your brand, and let people know more about your product/service. In the end, it comes down to the design and layout of your ad to determine the success of your outdoor ad.
How Can Brand IQ Assist Me?
Brand IQ offers a comprehensive approach to outdoor branding and advertising. Our process starts with finding the ideal location(s) for your ad(s). We gather useful meta data on all our locations – giving you an idea of the traffic volumes, popularity, and audience of each individual location to ensure that you can book the perfect pick(s). In the case of conventional billboards, location booking plays a pivotal role – as billboards have a minimum uptime of 28 days.
Once you have booked the locations, we move on to the design and layout of your outdoor branding ads. Brand IQ can assist with these matters and provide your business with a corresponding quotation if you want us to do your design and layout for you. Otherwise, we can provide your business with the necessary dimensions and requirements to do it yourself. This brings us to the production of the advertising skins, with the option to let us take care of it or handle it yourself. Once the skins are produced, all that remains is to install them at the intended date and time to start their rotation period.
When you need professional outdoor branding and advertising solutions for your business in Gauteng, Brand IQ is your solution! Feel free to browse our website for details on how we can assist you and contact us directly with any enquiries. Kick off your outdoor branding campaign today with Brand IQ on your side!