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Your Answer to a Professional Outdoor Advertising Company in Gauteng

When you need a professional outdoor advertising company in Gauteng, Brand IQ is your first choice! We have 100s of outdoor billboard locations that are scattered in and around the province, as well as digital billboards to deliver a more flexible and versatile solution. In this article, we discuss the benefits of outdoor marketing and advertising, why you should consider these options, and getting the most out of such an ad campaign with Brand IQ on your side.

Why Should I Choose Outdoor Advertising?

As an outdoor advertising company in Gauteng, we can assist with building your brand through professional outdoor advertising solutions. Since billboards fall under the above-the-line marketing category, everyone can see the ad and are, therefore, exposed to your brand. Billboards can make people aware of and familiar with your brand, which in turn can lead to brand conviction and people choosing your brand over others. Statistics show that billboards with brands on them are 40% more memorable in direct comparison to billboards without any branding.

Billboards offer uninterrupted ad space and clear visibility to allow you to make an impact with your outdoor ads. With large images and strong branding on your outdoor ads, you can grab people’s attention and convey a clear message about your brand, products, or services. Billboards also target large audiences and can truly make a difference for your business when utilised correctly. Luckily, Brand IQ delivers a wholistic solution as an outdoor advertising company to ensure that you can get the most out of your outdoor advertising campaign.

How Can Brand IQ Assist Me?

Brand IQ delivers a comprehensive approach to outdoor advertising that starts with booking the ideal locations for your ads. We gather useful data and metrics on our various locations to give you a good idea on traffic volumes, popularity, and target demographics. Billboard locations must be booked in advance because of the minimum uptime of 28 days. As a result, proper planning will work to your benefit when booking your ideal locations. Once the locations are sorted, we can move on to the design and layout elements of your outdoor ads.

As a professional outdoor advertising company, we can assist you with the design and layout – with professional in-house designers who are highly skilled and experienced. It is crucial to convey the correct message with your billboard, as well as represent your brand accordingly. Once the design and layout elements are finalised, we move on to the billboard skin production. Brand IQ can supply your business with a quote to manufacture the billboard skins or give you the specific dimensions and requirements for you to manufacture them instead. Alternatively, if you choose digital billboards, the media can simply be uploaded to the billboard and the skin production process can be skipped.

Brand IQ is your first choice in a professional outdoor advertising company in Gauteng! Feel free to browse our website for details on our services and billboard locations and contact us directly if you have any questions. Get your brand out there with Brand IQ in your corner!

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