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Billboard Advertising Company

Billboard Advertising Company in South Africa

Are you looking for a billboard advertising company in South Africa? Brand IQ is your answer! We have more than 100 outdoor advertising locations to ensure that you can run an effective billboard campaign and reach your target audience. We can also assist you with every step of the process of getting a billboard up and running, along with providing you with accurate data and statistics on every individual location. As a result, we can assist you to put together and ideal outdoor ad campaign to grow your business/brand.

The Importance of Location

Brand IQ offers billboard locations across South Africa, with the majority located in and around Gauteng. With each location, we can deliver accurate exposure measurement data that ensures that you reach your ad campaign goals, reach your target audience, have the desired impact, and stay within your budget to optimise your campaign. We know the importance of location when it comes to outdoor advertising, which is why we are meticulous about our data.

Proper Planning Prevents Poor Performance

When it comes to billboard advertising for your company, it is crucial to set aside enough time for planning and execution. Billboards are commonly booked 3 months in advance, and the typical period for a single ad will be about 1 month. We also recommend putting aside a month for the creative process of the billboard, along with the production of the skin. This will allow you to bring out the best in your billboard skin before it is installed. A catchy and memorable billboard can draw everyone’s attention and stand out from the rest. Therefore, if you take the time to plan ahead, your billboard will perform to its maximum potential.

4 Steps to Get Your Company’s Billboard Up and Running

The first step is to source available locations and determine which of these locations will fit your goals, target audience, intended reach, and budget. Each location offers a unique set of parameters, covering the size, type, visibility, and traffic volumes of the billboard. Once the locations are locked in, the creation of the artwork, design, and layout of the billboard must be put together. We can assist with these elements or deliver the artwork specifications of the specific location(s) to you.

The 3rd step is the production of the billboard skin. Each site has specific sizes, and we can provide you with the specifications or deliver a production quote if you want us to produce the skin for you. The 4th, and final, step is the installation of the billboard skin(s). Whether you only want a single billboard ad on a single location, have several locations to rotate your ad, or run multiple ads simultaneously, you can trust that Brand IQ can deliver a suitable solution to see to the needs of your company.

Brand IQ is your first choice when you need a billboard advertising company in South Africa. Our website features a gallery that showcases our billboards and outdoor advertising locations. Feel free to contact us directly about location availability and pricing and enjoy the benefits of quality outdoor advertising solution for your company with us on your side.

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